Wine Packaging Demand

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In 2020, the University of Michigan – Economic Growth Institute conducted an empirical study that analyze wine packaging in comparison to GDP, disposable income, beverage shipments, and packaging shipments. Wine consumption is predicted to increase by 2.4%, per billion liters, in the United States. As wine consumption continues to surge, the three key players in distribution of E. & J. Gallo WineryThe Wine Group., and Constellation Brands are seeing a significant increase in the need for packaging. ITB Packaging LLC


Millennials are the largest demographic of wine consumers. As their disposable income continues to increase wines sales are surging too.

Wine Consumption

In 2020 wine consumption is predicted to increase to by 2.4%, equating to 3.7 Billion liters that will be consumed.20 Kraft with Easy Open Perf

Glass Bottle Demand 

Glass bottle demand is predicted 3.5% annually, reaching $1.4 billion in 2020.

Packaged Wine 

Packaged wine production is predicted to increase 3.1% annually in 2020.