Chelsey McClain

Part 1: Direct Costs of Packaging 4 CRITICAL ASPECTS OF PACKAGING COSTS “What you don’t know will cost you.” —Dee Dee Artner, Author OVERVIEW In the dynamic world of product…

Dopamine & Lipstick The Psychology of Unboxing Beauty Products “Packaging can be theater; it can create a story.” —Steve Jobs In this article: Overview The Underlying Psychological Principles of Unboxing…

Warehouse Space Optimization A CHECKLIST OF PROVEN & MODERN METHODS Warehouse space optimization boosts efficiency, reduces operational costs, accelerates order fulfillment, and enhances scalability, ensuring businesses remain competitive and responsive…

“Workers’ movements between specific pickup locations account for nearly 60% of their work time and greatly affect cost.” —Gwynne Richards, Warehouse Management: A Complete Guide to Improving Efficiency and Minimizing…

“Watch the little things; a small leak will sink a great ship.” —Benjamin Franklin In this article: Packaging line improvements overview What is the packaging line? The benefits of an…

“True optimization is the revolutionary contribution of modern research to decision processes.” – George Dantzig In our Packaging Optimization Series: Types of Packaging Materials The Real Price of Packaging Protective…

“Safety doesn’t happen by accident.” —Anonymous In this article: Protective packaging overview What is protective packaging? The hidden cost of customer returns When should you use protective packaging? Which packaging…

The purpose of this guide is to help you through your packaging selection process by giving you some important considerations and facts about the most commonly used packaging materials.